Professor of psychology Albert Mehrabian studied the importance of non-verbal communication in the 1970s. He developed a communication model, in which he demonstrated that only 7% of what we communicate consists of the literal content of the message. The use of one’s voice, such as tone, intonation and volume, take up 38% and as much as 55% of communication consists of body language.
Horses are masters at reading the most subtle non-verbal cues. When what you say does not match your body language, they immediately pick up on that incongruity and will respond in ways which can help your authentic self to come into being.